ZONA MACO 2025

ELENA GUAL | ROB WOODCOX

February 5th to 9th, Citibanamex Center, Mexico City.
BOOTH – F14 View location at MACO
 
Arma Gallery - Contemporary art - Artist - Elena Gual - 04

Elena Gual, (Mallorca, 1994) has forged an artistic path with passion and determination since her early days in painting. Her training in Italy provided her with academic rules, while at Central Saint Martins and the Royal College of Arts in London, she discovered her creative potential and delved into contemporary art.

An allergic accident distanced her from using oil with a brush, but her mastery in impasto and the use of a palette knife allowed her to discover a new three-dimensional sensation, exploring new textures and nuances of light.

The central theme of her work is femininity, where her evolving journey and travels around the world granted her a special sensitivity towards the figure and identity of women. Elena evokes an introspective and sensory journey in each portrait. Her art becomes a window into the intangible and spiritual, conveying emotions and thoughts to connect with the world. She seeks to highlight the beauty and uniqueness of women, expressing the authenticity and richness of the human experience, promoting openness towards diversity and liberation.

Arma Gallery - Contemporary Art - Artist - Rob Woodcox - 8

Rob Woodcox is an art photographer and film director currently living between Mexico and the US. As he creates each artwork, Rob strives to capture fragments of a vivid life sewn by the threads of reality, memory and dream. Each concept is a declaration of his experience and seeks to tell a meaningful story to each individual that views it.

Rob’s passion for visual art has developed into a dedication to advocacy and making strained voices heard. Rob has produced projects raising consciousness and conversation around the US foster system and adoption, queer identity, body neutrality, racial equality and environmental justice. Having been adopted as a child and interacting often with the foster care system, Rob creates from a unique perspective, finding hope in the human connection and the will to overcome negative constructs within our complex societies.

Rob has taught thousands of students in 6 continents, 15 countries and 35 cities worldwide. He has been featured in various major publications, gallery exhibits and has produced commercial work for clients like Universal Pictures, Apple and Capitol Records. In 2020 Rob released his first photographic art book “Bodies Of Light”.

In 2021 Rob took on his first directorial film role in “We Are Molecular” in partnership with Dr Barbara Sturm and the Royal Ballet in London. He continued his film debut directing his first music video “Spiral” alongside Ry X in 2022. His first short “Honey to the Moon” is currently circulating festivals worldwide. His work is seen in museums and festivals globally. He continues to embark upon new personal and client creative endeavors in both photographic and film direction.